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Get Stellar Newsletter: May 2009

 

 

Stellar Blue Web Design

Get Stellar Newsletter - July 2009 - Volume 1, Issue 7

920.905.0250

NEED TO BE NOTICED? 

Stellar Blue has the tools to get you noticed.

There are several factors that contribute to how the search engines rank your website. Optimization Design is the process of integrating these factors into the design or re-design of your website.

Graphic designers are good at making your website look aesthetically pleasing. Optimized designers work closely with the search engines and are trained on current trends, new technology, and pracitices that include all aspects of internet marketing. Let us help you create a web presence which brings results.

Get found - get results - GET STELLAR!

Interested in learning more? Call 920.905.0290 today for a consultation and quote!

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LinkedIn 101

Many feel that the serious side of social networking exists at LinkedIn and, in fact, the site has been referred to by many as a business networking site instead of a social networking site. According to Jason Alba, author of I'm On LinkedIn, Now What???, "LinkedIn is a Web service where you can find others who you should connect with, so that they can add value to you, or you can add value to them, or just because adding each other to your networks seems to make a lot of sense. So it is a tool to expand your network, allowing your network to grow wider or deeper."

Thousands of entrepreneurs running small companies are using LinkedIn to make contacts. But can the service really benefit your business?

Most people have heard of LinkedIn, but do you know what it is and how it can help you with your business? 

First, let me define what it is – LinkedIn is a professional networking group whose purpose is to provide its members a way to search for new contacts, jobs, and business opportunities. Unlike sites such as Facebook and MySpace, LinkedIn is focused on the business community and should be used within that concept.

Your individual network consists of your immediate connections, and two further levels of people with links to any of your contacts. This means that your searchable network can expand very quickly. Just to highlight the power of this network, I currently have around 125 connections and my total network is over 2.3 million people!

When you start on LinkedIn, you need to build a profile of yourself, what you do, who you work for, etc. This is like an online resume builder, and if you are serious about using the site, you need to spend some time getting this right and keeping it updated.

People can find you by searching, so it is worth putting a smattering of keywords across your profile that reflect your key skills, products, or services. It is also worth spending some time filling your profile out fully, because you never know who can find you online – business contact, ex-colleagues, prospects, and even potential employees.

One of the biggest mistakes people make after joining LinkedIn is sitting back and waiting for something to happen. Any form of networking, whether offline or online, requires that you to be pro-active to grow your network. The difference with LinkedIn is that the nature of the site makes this very easy for you to do.

You only get out of it what you put into it!

Not sure where to start? Steller Blue can help get your social media marketing off the ground. Call 920.905.0290 for more information on our services.

Next Month: Top 10 ways to grow your LinkedIn network.

Jim Dobinski - Marketing Director
Stellar Blue Web Design, LLC

Visit Jim's LinkedIn profile.

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What Is Flash Animation?

Flash animation is a combination of graphics and text animation using a program called Adobe Flash. Although you can build entire websites out of Flash, it is not recommended because flash requires a browser plug-in to run on your computer and generally takes a bit longer to load. Flash is best used as an added element to help dress up the overall presence of a website. The incorporation of Flash Animation in a website is a great way to make your website stand out.

 When To Use Flash Animation

One of the most frequently asked questions we hear regarding flash is when it should be used. Unfortunately there is no one single answer for that however there are some guidelines that you should consider when deciding whether or not to use Flash animation on your website.

1. Only use small amounts of flash if you are looking to make a search engine friendly website.

2. Do not use flash animation to portray a written message or as a way to give information to visitors. Text embedded within a flash animation movie cannot be seen by search engines.

3. Whenever you are using flash animation, make sure that the person constructing the animation properly optimizes the file making it as small as possible. A large flash animation file takes a long time to download and can lead to page loading issues or worse.

4. Its not recommended to use a "flicker" or "strobing" animation within your flash movies. These tend to be annoying and will drive visitors away from your site.

5. It is good practice to give the visitor of the site the option as to whether or not to continue looping through the animation. A flash animation on a continuous loop can be a distraction from the important information on the page.

Flash Animation Services
Stellar Blue Web Design has very experienced and talented flash animation developers waiting to construct the perfect flash animation movie for your website or internet marketing project. To discuss having some flash animation developed, contact us via our contact form or by phone at 920.905.0250

Cathy Wunrow - Multi-Media Director
Stellar Blue Web Design, LLC

About Stellar Blue

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Industry News

Microsoft recently unvailed Bing.com as its newest search engine.

Bing is a new search engine designed to do more than merely help you find information. Bing organizes search results and provides refinement tools that help you overcome information overload, get things done and quickly bring you to the point of using that information to make an informed decision.

Quick Hit SEO Tip

One of the most important factors in Search Engine Optimization is the number of incoming links to your website, the relevance of the website linking to you, the anchor text used for the link, and the page ranking of the webpage linking to your website.

Customer Spotlight


Congratulations to Coach Brown and Underground Functional Fitness on the recent launch of their new website! Check out the site by Clicking Here.


About Stellar Blue Web Design
Stellar Blue Web Design is a full-service design agency located in Northeastern Wisconsin, dedicated to offering a full spectrum of affordable web design and internet marketing solutions to maximize your web presence. Read more at www.stellarbluewebdesign.com.

The New North
Stellar Blue is a proud member and supporter of the New North, whose mission is to harness and promote Northeastern Wisconsin's resources, talents and creativity for the purpose of sustaining and growing our regional economy. Visit the New North Events Calendar and the New North Blog to see what's going on in the 18 counties that make up the New North.

 

© Copyright 2009, Stellar Blue Web Design, LLC
W4707 Nicklaus Ct., Sherwood, WI 54169
920.905.0290
info@stellarbluewebdesign.com

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